Business have always had this problem… making themselves stand out from the hundreds of other businesses out there offering the same products or services. The state of the economy, belts being tightened and more people than ever before starting businesses makes this even more of a challenge. Surprisingly few really address the issue… Read more »
Here’s just a little something to inspire you and get you going this Monday morning. Its taken from a blog post from my all time favourite marketing guru Seth Godin: On Behalf of Yes Yes, it’s okay to ship your work. Yes, you’re capable of making a difference. Yes, it’s important…. Read more »
OK, I’ll be the first to put my hand up and say I had never heard of this term, until I started researching the content for my next workshop. You get a sense for what it is just in the name… Essentially its what consumers (that’s me and you) feel when we are… Read more »
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